
viral
October 23, 2014 Transcript of #commschat on charities and social media
Autumn rings in two months of now-iconic campaigns that encourage a change in behaviour. #Stoptober promotes healthy living and quitting smoking while #Movember promotes prostate cancer awareness. Last week, #commschat looked at the strategies, effectiveness and outcomes these and other campaigns have had in the past few years. Highlights include @brypieee Don’t piggyback on another campaign […]
February 11, 2014 Transcript of #CommsChat on viral content
Last week’s #CommsChat on viral content with Lucia from (@IlexContent) went viral. (Okay, maybe not, but it was a great chat nonetheless.) Here are some interesting tweets: @IlexContent Getting your content out to as many people as possible gives you a better ROI – your content is working harder @Nicksy200 suggest viral has to be 3 things […]
February 6, 2014 #CommsChat on viral content
This week, we’re going to look at one of the main issues relating to content: shareability. Content is well-established now as a necessity in corporate communications. The problem remains, however, that there is so much content available, that getting your content read requires an extra something. We’ll be joined by Lucia from content strategist @IlexContent, […]