Brittany Golob

Elettra Scrivo

March 4, 2015 Brand language and corporate tone of voice #CommsChat transcript

This week we spoke about the impact a brand’s use of language can have in the shaping and development of its entire identity. We were joined by industry experts @VerbId Read the highlights here: @AdamFairclough For me, a company’s brand starts with its people. So getting culture aligned to brand and values is vital first step […]

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