third sector
February 23, 2016 Transcript of #CommsChat on charity comms
Last night we chatted about communications in the third sector, and we were happy to be joined by Emma Wilson, senior communications officer at The Children’s Society. We spoke about the challenge of working with an often restricted budget, and we explored the importance of communications to charities and non-profits and the work that they do. Here […]
October 17, 2014 #CommsChat on charities’ use of social media
#IceBucketChallenges and #NoMakeupSelfies come and go and campaigns like #Stoptober and #Movember gain traction every autumn. What makes these campaigns travel around the world so quickly? Do they achieve what they set out to? We’ll answer these, and other questions on Monday’s #commschat. Topics include: How do charity and lifestyle campaigns gain prominence? What makes […]
December 10, 2013 Transcript of #CommsChat on Christmas campaigns
Last week, #CommsChat was infested with Christmas cheer. We discussed the comms topic of the month – Christmas marketing campaigns. The holiday season is not all bears and hares, as commenters pointed out. Take a look at the highlights of the hour: @CommsChat The interesting thing is that the general public have now become media critics. […]
December 6, 2013 #CommsChat on Christmas campaigns
Everyone has a favourite Christmas TV advert, marketing campaign or fundraising drive. On Monday’s #commschat, we’ll take a look at what makes a great campaign great and how Christmas adverts can fail. Spectacularly. Topics include: What strategies can you use to make a campaign stand out at Christmas? What makes a Christmas campaign successful? Why […]
March 26, 2013 Transcript of #CommsChat on charities and rebrands
Last week, we had a fantastic lineup of guests on #CommsChat, including: Jan Peters, MD of USP Creative, who oversaw the rebrand of Alder Hey Children’s Charity; Mark Scott, head of brand at The Donkey Sanctuary and Paul Middlebrook, MD of The Allotment. For more info on the rebrands, read about Oli the Oliphant and […]
Comments Off on Transcript of #CommsChat on charities and rebrands
March 22, 2013 #CommsChat on third sector rebrands
Last week Communicate magazine’s Transform Awards celebrated the best in European rebranding. One of the programme’s strongest categories was the charity and non-profit sector. #CommsChat asked some of the winning organisations to be guests on Monday’s chat. The Alder Hey Children’s Charity’s (@alderheycharity) bronze award-winning rebrand was carried out by USP Creative (@USPCreative), who will both […]
