technology
December 12, 2018 Transcript of #CommsChat on perception versus reality in comms industry
A drp whitepaper on the practice of communications was debated in parliament by the All-Party Parliamentary Group (APPG) chaired by MP James Heappey. The report, ‘Perception vs. Reality,’ describes the dissonance between what’s stated and what’s practiced in corporate communications. Last week on #CommsChat, we were joined by Callum Gill who shared his thoughts on […]
September 11, 2014 #CommsChat on digital employee engagement
This Monday, we’ll be discussing digital employee engagement with an all-star team of digital experts. We’ll be joined by Nathan from The Engage App (@theengageapp), which seeks to solve HR and IC problems every organisation faces. Alongside Nathan will be PRCA Digital Group chair and Weber Shandwick’s head of consumer digital Danny Whatmough (@dannywhatmough) and […]
June 27, 2014 #CommsChat on mobile communications
The word of the year so far has been mobile and what it means for the future of communications. Join guests Rebecca Allen, director of brands, mobiles and agencies at Outbrain UK (@RebeccaAllen23) and @OutbrainUK as we discuss the following topics: Why is mobile engagement important and for what sectors? What obstacles are companies using […]
April 8, 2014 Transcript of #CommsChat on fashion, tech and social
Last week, we were joined by @StreamingTank, a live streaming agency, who discussed the use of technology and social media by fashion brands. Take a look at some of the chat’s highlights below: @StreamingTank The brands winning in this digital race are the ones that are engaging in ‘Mass Customisation’ to help their customers choose. @MGreer_PR SM […]
March 13, 2014 Transcript of #CommsChat on connected cars
Last week, on #CommsChat, we were joined by @jonsilk from @biteglobal who discussed the future of connected cars and mobile tech comms. Some interesting tweets: @jonsilk Chief Tech Strategist, Kia: “Connectivity is something everyone expects… it should be seamless between your office, home and car” @NafisaNathani Volkswagen CEO called on carmakers ensure connected cars do not become “data […]
March 5, 2014 #CommsChat on connected cars
Does your car know where you are even when you’re lost? Does your car play music from your iPhone? Does your car have an operating system? Soon, connectivity will become mainstream in the automotive market. Tonight’s #CommsChat will featue @jonsilk from Bite who will discuss connectivity, technology and mobile evolution. See the topics below: Why is connectivity […]
February 26, 2014 Transcript of #CommsChat on social media buyouts
Last week, following up on Facebook’s acquisition of WhatsApp for $19bn, we took a look at social media M&A deals, their benefits and impact on the wider social media landscape. Some interesting tweets include: @MontseCano I guess it is a good way to acquire users. Also, it shows the maturity of the apps market. @LuciaBarbato potentially changes […]
February 24, 2014 #CommsChat on tech buyouts
You’d have to be living under a rock to have missed the massive $19bn deal – equivalent to the GDP of Afghanistan – between Facebook and WhatsApp last week. This is just the most recent in a spate of high-profile buy-outs affecting Facebook, Twitter, Tumblr, Yahoo and nearly every other household name in social media. […]
January 27, 2014 #CommsChat on crowdsourcing
This week’s #CommsChat will look at the trend that’s been all the rage for branding, fundraising and public opinion research, among other things: Crowdsourcing. Topics below: What are the benefits of crowdsourcing, as a brand? Disadvantages? In what ways can crowdsourcing be used (#rebrand, fundraising, research, etc)? Can crowdsourcing be a useful PR tool? […]
January 14, 2014 Transcript of #CommsChat on 2014 predictions
Last week, in our first chat of 2014, we took a look at your expectations and predictions for the next 12 months. We heard from internal comms professionals, social media experts and others who discussed the trends, changes and challenges that will define comms in 2014. Some highlighted tweets: @jarrodwilliams content. because we’re still not quite […]
