commonwealth games
July 29, 2014 Transcript of #CommsChat on nation branding
This summer, the World Cup and Commonwealth Games highlighted some of the best and most questionable in both national and consumer branding. Last week on #CommsChat, we discussed the impact of global events on a nation’s brand. Here’s what contributors had to say: @Comms_Events Nation branding also encourages civic participation – almost like employee engagement […]
