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This week's chat

October 22, 2012 #CommsChat on 22 October: Excellence in digital comms

Tonight on #CommsChat, we’ll be running a slightly more low-key chat than this lunchtime’s conversation. In the wake of the Digital Impact Awards, we’re taking excellence in digital communications, and more broadly awards in the comms industry, as our topic.

We don’t have a specific “guest Twitterer” tonight, but are looking forward to hearing from some owners of the coveted Digital Impact Awards trophies. As ever, everyone is encouraged to join in and engage in the conversation.

Topics for this evening:

  • Is digital now the most important channel for communication?
  • How important is it to identify your audience before embarking on a digital strategy?
  • What’s the best way of measuring digital ROI?
  • Are industry accolades such as awards useful?
  • Is there still room for the social media agency?

#CommsChat takes place from 8-9pm (UK time) every Monday evening (with the odd exception).

Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will go up on Tuesday morning.

We’d love to hear your suggestions for future topics for #CommsChat – get in touch with Molly by email or Twitter if you’ve got ideas.

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