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June 6, 2017 Transcript of #CommsChat on the value of regional awards in the PR industry

This week on #CommsChat, we welcomed the Chartered Institute of Public Relations to talk about the value of regional awards in the PR industry, ahead of its CIPR Midland PRide Awards, taking place this summer. We discussed how agencies can stand out, the challenges of cross-sector PR, balancing diverse and varying agencies and writing entries […]

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May 23, 2017 Transcript of #CommsChat on mental health in comms

This week on #CommsChat, we were joined by Matt Cartmell, communications, marketing and events director for the PRCA. With Mental Health Awareness Week 2017 just gone, we looked at what communicators in organisations can do to mitigate or alleviate the impact of mental health in the workplace. We also talked about hiring processes and how […]

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May 16, 2017 Transcript of #CommsChat on PR and brand language

This week on #CommsChat, we talked about how PR and brands use language to refine their identity and differentiate themselves in often crowded marketplaces. We looked at the importance of defining your brand language across multiple platforms, how to ensure consistency throughout the PR and marketing process, and which brands #CommsChat thinks has the most […]

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May 9, 2017 Transcript of #CommsChat on preparing for change

This week on #CommsChat, we were joined by Shiona Adamson, head of internal communications and communication services for Natural England, and Stefan Terry, founder and strategy director of brand development agency Undivided. We looked at how organisations best prepare for change, which strategies work for which organisations and how communicators can tell when change is […]

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April 11, 2017 Transcript of #CommsChat on the biz value of sponsorships and partnerships

This week on #CommsChat, we were joined by Matthew Leopold, head of brand sponsorship and CSR at British Gas, to talk about the business value of sponsorship and partnerships. We looked at why businesses should consider pursuing corporate partnerships, how communicators should approach the business decision and the benefits its might have on employees. [View […]

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