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December 7, 2017 Transcript of #CommsChat on client/agency relations

This week on #CommsChat we discussed client/agency relationships. Looking closely at the factors that contribute to the dynamic, we explored its impact across communications, from varying workloads to fraught and difficult tie-ins. We asked what it’s like working on both sides of the industry, and what it takes to create and maintain harmony across differing […]

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November 29, 2017 Transcript of #CommsChat on inclusive workplaces

This week on #CommsChat, we were joined by William Fox, employee communications supervisor at UPS, to look at how institutions can foster an inclusive workplace. We examined what an inclusive workplace looks like, how workplaces can extend beyond minority networks to make allies of other employees, and use communications to create an environment in which […]

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November 21, 2017 Transcript of #CommsChat on PR and trust in institutions and business

This week on #CommsChat, we looked at how institutions and business can establish trust and build their reputation in a climate increasingly hostile to external influence. We examined the relationship between trust and corporate governance, what companies are doing right or wrong to help build trust between stakeholders and how clarifying internal authenticity is often […]

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November 15, 2017 Transcript of #CommsChat special on Christmas adverts

This week on #CommsChat, we had our first foray into the festive season. We talked about how brands can use the Christmas season for positioning and the challenges this can present in terms of tone of voice and audience participation. We also looked at our followers’ best and worst Christmas adverts so far. [View the […]

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November 7, 2017 Transcript of #CommsChat on the future of the workforce

This week on #CommsChat, we welcomed Esther Damary-George to talk about the future of the workforce. We talked about what employers and employees expect from their roles, and how future challenges might come to shape all manner of workplace environments. We also talked about what makes a good workplace, and talk about how the workplace […]

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