Nafisa Nathani Not true about size/budget. @PrimePR has won most Cannes Lions than any PR agency with 130 specialists. All about disruption #commschat
Europe's most popular communications, PR
and media conversation
This week's chat
- #CommsChat on disaster relief communications
- #CommsChat on reaching a young audience
- #CommsChat on communicating with a tight budget
- #CommsChat on festive employee engagement
- #CommsChat on epidemic over-servicing
Latest CommsBlog
- Why internal comms has a role to play in building positive employee experience
- Mailrooms, the forgotten facility?
- Digital dieting: getting the right balance of tech in our lives
- The impact of GDPR on the PR industry
- Crisis comms, definition and best practice
Tags
- #Comms
- #CommsChat
- agencies
- Awards
- B2B
- brand
- branding
- brands
- CIPR
- communications
- community management
- Content
- crisis
- Crisis Comms
- csr
- customer service
- Data
- Digital
- Diversity
- employee engagement
- engagement
- Events
- ic
- influencers
- Internal comms
- Marketing
- media
- media relations
- Mobile
- November
- October
- online comms
- PR
- PRCA
- qualifications
- reputation
- September
- Social Media
- strategy
- technology
- the future
- Transcript
- video
June 24, 2014 Transcript of the Cannes Lions #CommsChat
Our most recent #CommsChat was inspired by last week’s Cannes Lions festival. We shared our festival highlights and debated the nature of these large-scale festivals, some questioned whether PR is well-represented, and whether those agencies that do attend are truly representative of the industry.
- @BenMNoble open-source has become a bit of a buzzword for collaboration in the digital age.
- @adamrubins biz have to stop thinking of influencing but start collaborating; collaboration is the future competition.
-
@Maxim_PR To be honest, Cannes seems a million miles from our work as a small agency.
- @NafisaNathani Cannes demonstrated the rise of purpose driven PR. Need for brands and business to assert a wider societal value than just profit
- @AliciaCustis T6: work is more sophisticated than bottom-line sales, with many qualitative elements, not always big numbers
To read the whole conversation:
Retweeted by Prime
-
Retweeted by HelenMoore
I’ll be signing off in a moment, but we’ll have the transcript and recap up for you in the AM on http://commschat.com #commschat
-
Retweeted by HelenMoore
Next week we’ll likely be featuring a very cool app that’s about to take the world by storm (or so they say!). #commschat
-
@NafisaNathani btw – did you see Neil deGrasse Tyson @neiltyson . Excellent, and inspiring. My highlight #CannesLions #commschat
-
Retweeted by Emily J Andrews
Cannes demonstrated the rise of purpose driven PR. Need for brands and business to assert a wider societal value than just profit #commschat
-
Retweeted by Emily J Andrews
While @thatsmeemily and I daydream about Jared Leto, the rest of you can should keep chatting about the issues from tonight’s #commschat
-
Retweeted by Brett Kobie
Cannes demonstrated the rise of purpose driven PR. Need for brands and business to assert a wider societal value than just profit #commschat
-
But for now, so long #commschat-ers. Have a great week. Hope your football team (or backup, if you’re an England fan) wins!
-
@NafisaNathani @PrimePR good point, well done them! #commschat
-
Next week we’ll likely be featuring a very cool app that’s about to take the world by storm (or so they say!). #commschat
-
I’m signing off! I still have an hour of work before I turn in here in the U.S. Thanks for the excellent conversations! #commschat
-
Retweeted by Emily J Andrews
Not true about size/budget. @PrimePR has won most Cannes Lions than any PR agency with 130 specialists. All about disruption #commschat
-
Hope you thought this hour was as interesting as I have and thanks for all your comments and insights. #commschat
-
@AliciaCustis @CommsChat and a lot of it comes down to quality of award submissions, big agencies have time/resources to invest #commschat
-
I’ll be signing off in a moment, but we’ll have the transcript and recap up for you in the AM on http://commschat.com #commschat
-
While @thatsmeemily and I daydream about Jared Leto, the rest of you can should keep chatting about the issues from tonight’s #commschat
-
Not true about size/budget. @PrimePR has won most Cannes Lions than any PR agency with 130 specialists. All about disruption #commschat
-
@NafisaNathani but generally I agree with you #commschat
-
@NafisaNathani . But some biz eg pay day lending can dress themselves up with demo’d values and still have no moral purpose #commschat
-
Retweeted by Leanne Reilly
@eksays @adamrubins @CommsChat exactly, successful PR campaigns can say a lot about what makes the population tick! #commschat
-
@thatsmeemily ME TOO. I <3 Jordan Catalano #commschat
-
@CommsChat on a purely superficial level I would have liked to see Jared Leto, what’s he got to say about comms!? #commschat
-
@CommsChat T6: work is more sophisticated than bottom-line sales, with many qualitative elements, not always big numbers #commschat
-
Mine were definitely the two @GettyImages sessions on @LeanInOrg and by co-founder Johnathan Klein. Also @SJP‘s shoes #commschat
-
Ok so before we sign off, for those who were there: What were your favourite sessions and/or speakers at #CannesLions #commschat
-
Prepping materials for writing & pitching media training session tomorrow for PRs. If you’re interested in training, let me know #commschat
-
Retweeted by Adam
@adamrubins @CommsChat #commschat I feel that fear of making waves often prevents us from making a splash.
-
@adamrubins @CommsChat #commschat I feel that fear of making waves often prevents us from making a splash.
-
Retweeted by Leanne Reilly
Twenty min and two topics left in #commschat. We’ve got a great debate going about awards, #CannesLions and the changing PR industry.
-
@RyanAHoover @adamrubins @thatsmeemily @BenMNoble Of course! People must be over tech & buzzword & things started changing. #commschat
-
@CommsChat all these things equate to power and the power rests with media agency networks. Very political too #commschat
-
@CommsChat #commschat creativity gets caught in red tape and bureaucracy. Everyone wants the winning idea so we get contribution overload
-
@CommsChat now we’re talking! It’s ALL about the money. Ownership of data, insight, strategy and content is key #commschat
-
@eksays @adamrubins @thatsmeemily @BenMNoble every business should be about people, if not MORE than their PR firm. #commschat
-
We’re rushing through these last few topics a bit, so feel free to carry on chatting about whichever you’d like #commschat
-
T6: Sorrell said in PRweek that PR agencies struggle to provide winning award entries (vs. ad agencies) Why is that? #commschat
-
@itsandrewthomas demonstrating a value outside profit not just issue relegated to CSR. Intrinsic to a brands identity&reputation #commschat
-
Sadly many practise EQ in PR @adamrubins @RyanAHoover @thatsmeemily @CommsChat @BenMNoble & that is the enemy of sustainability! #commschat
-
The issue @adamrubins @RyanAHoover @thatsmeemily @BenMNoble is many PR folks are confused about what PR is! PR is about people! #commschat
-
@NafisaNathani but we all feel nice glow when we watch a social purpose ad, or hard hitting bt right on ad & I’m no different 🙂 #commschat
-
@CommsChat it went to Dentsu Aegis, media conglomerate. So again, #YoungLions was led by media not comms #commschat
-
@RyanAHoover @thatsmeemily @adamrubins @CommsChat @BenMNoble Many PR firms are still too far from doing the job right. #commschat
-
@RyanAHoover @eksays @thatsmeemily @CommsChat @BenMNoble i.e if you’re only doing PR, you’re not integrated enough #commschat
-
T5: #YoungLions award went to a Japanese agency this yr – how does global awareness foster a better understanding of PR industry? #commschat
-
@eksays @thatsmeemily @adamrubins @CommsChat to @BenMNoble‘s point of “open” how do you define what a “PR” firm does now? #commschat
-
@NafisaNathani there are enough ad campaigns with no social purpose, but still good, effective & targeted to your age demographic #commschat
-
Retweeted by CommsChat
Disagree. Cannes great demonstration best practice which allows us to benchmark campaigns so our industry can grow and evolve #commschat
-
#commschat measurable success is good for the industry when you can reflect and learn from it.
-
Disagree. Cannes great demonstration best practice which allows us to benchmark campaigns so our industry can grow and evolve #commschat
-
Retweeted by Communicate magazine
Twenty min and two topics left in #commschat. We’ve got a great debate going about awards, #CannesLions and the changing PR industry.
-
Twenty min and two topics left in #commschat. We’ve got a great debate going about awards, #CannesLions and the changing PR industry.
-
@thatsmeemily @CommsChat Helpful for individuals yes, helpful for the industry, only minimally #commschat
-
@itsandrewthomas It doesn’t mean big brands can’t win-has tap into wider zeitgeist. I’m a Millenial – need purpose driven brands #commschat
-
Exactly @thatsmeemily @adamrubins @CommsChat Successful PR campaigns know PR stands for Public Relations: https://www.ideapod.com/idea/53a83ce277656211e4280b00 … #commschat
-
.@adamrubins That’s a great point. Hadn’t thought of it that way. I wonder if they got social entries in past in diff catgs. #commschat
-
@adamrubins @CommsChat do you think that local awards and conferences can be helpful? #commschat
-
@thatsmeemily @eksays @adamrubins @CommsChat a lot of trial and error and a lot of data analysis #commschat
-
@CommsChat the fact that it was only just included this year tells you everything you need to know! #commschat
-
On exact note @adamrubins @CommsChat you’ll like http://www.smexperts.co.uk/best-practice/future-communication-began-millions-years/ … ‘The future of communication began millions of years ago’ #commschat
-
Retweeted by CommsChat
@eksays @adamrubins @CommsChat exactly, successful PR campaigns can say a lot about what makes the population tick! #commschat
-
@eksays @adamrubins @CommsChat exactly, successful PR campaigns can say a lot about what makes the population tick! #commschat
-
@NafisaNathani didn’t u get a bit fed up with that? Were times when I just wantd them to give a Gold to an arms co or a fag maker #commschat
-
.@thatsmeemily They also raise awareness of the GOOD that PR and comms does (not just good work but for good causes/cos/etc) #commschat
-
@CommsChat the #CannesLions is not in the least bit important for comms professionals. Only those part of a media agency network #commschat
-
@adamrubins @CommsChat Everything begins with data & data ≠ numbers; it shows your audience behaviour; listen & act upon them. #commschat
-
Retweeted by Women In Marketing
Cannes demonstrated the rise of purpose driven PR. Need for brands and business to assert a wider societal value than just profit #commschat
-
@CommsChat I think that events like this do raise awareness of the power that comms can have to affect change of behaviour #commschat
-
@Maxim_Pr @eksays actually in design category quite a few were small,inc (Norwegian) Grand Prix winner http://www.transformmagazine.net/cannes-lions-grand-prix-for-norwegian-rebrand/ … #commschat
-
T3 addendum: How can we change large events to incorporate cos and ppl from across the industry? #commschat
-
T3: Why are large communications events like #CannesLions important for comms professionals and the industry in general? #commschat
-
@joshchandler having worked for a small agency for 13 years, I totally agree! #commschat
-
Again IMHO @BenMNoble @adamrubins @CommsChat it is your personality that gives personality to your brand; your personal values! #commschat
-
@eksays @CommsChat Own data. Own audience insight. Own strategy. Own content. Own budgets! #commschat
CommsChat 
Andrew Thomas 
Emily J Andrews 
Benjamin Noble 
Alicia Custis 
Jonathan Weinberg 
Ehsan 
Adam 
Ryan Hoover 
Maxim See what others are talking about "Brittany Golob"
Comments
No comments yet.
Leave a comment