Europe's most popular communications, PR
and media conversation

This week's chat

September 29, 2015 Transcript of #CommsChat on crisis comms continued…

 

  1. Really useful this eve. Do follow it Mons at 8pm

  2.  

    gutted I missed tonight about crisis comms will you be doing another one on that topic soon?

  3.  

    thank for another interesting one!

  4.  

    Thank you to everyone who joined in with tonight’s hope you found it helpful. Goodnight all, see you next week; same time 🙂

  5.  

    If anyone on is interested here is a recent blog on crisis comms

  6.  

    Good idea Henry, intrigued to see how this plays out!

  7.  

    Thank you for joining us 🙂

  8.  

    Ducking out of early, thanks for another great discussion guys – tweet you next week!

  9.  

    this is really important

  10.  

    Great conversation. Thanks for discussing. Be interesting to pick this up in a month’s time again! Good night.

  11.  

    A6 Long-term effects are proportional to depth and seriousness of problem. AMC Gremlins have been a joke for 40 years & counting.

  12.  

    that is a lot of staff!

  13.  

    CEOs have to remain linked to the shop floor or frontline

  14.  

    6 totally depends on how that crisis was dealt with!

  15.  

    True, a bit of empathy and speaking ‘human to human’ is so simple, but it doesn’t always happen!

  16.  

    Internal comm is always paramount. Keep everyone fully informed and assume leaks.

  17.  

    so true

  18.  

    Corporates need to have a trusted whistleblowing process and employee social media guidelines in place

  19.  

    6 – depends on the issue and the response – dealt with well impact can be minimal

  20.  

    Definitely, especially with 575k employees!

  21.  

    that is ok if that is fact – no room to hide with SM

  22.  

    4 step one is always – always – acknowledge the issue, whatever it is. The sooner the better.

  23.  

    Not quite "no comment," but one response is, "I don’t have more information for you at this time."

  24.  

    internal comms perhaps even more important then?

  25.  

    Some things you can’t control. Staff needs to know and understand facts before they freelance.

  26.  

    surely a no comment would generate more questions

  27.  

    Surely the key in all this is for the company to have a heart and recognise the impact

  28.  

    A5 Prepare generic statement that includes company’s three key messages. Then adapt for specific crises.

  29.  

    Clear documentation within the company that details procedurs & examples of a previous crisis and how it was handled.

  30.  

    I wonder if staff have taken to making comments via social media

  31.  

    MT : A4: Don’t retreat into bunker: every day seek way to communicate what you’re doing to fix it. Never ‘no comment’.

  32.  

    as well as the basics, have clear roles and responsibilities, things you can test so people know what they need to do

  33.  

    RT : A4: Don’t forget internal comms. Make sure your staff are well briefed and know what is expected of them

  34.  

    Maybe a risky choice. In crises it’s imperative to speak with one credible voice.

  35.  

    RT : Fill the silence before someone else does

  36.  

    A4 Be transparent and credible as facts emerge, and never give the impression this is all there is. It’s your credibility, too.

  37.  

    There’s heavy union representation and even council of Lower Saxony have 20% share in VW.

  38.  

    Fill the silence before someone else does

  39.  

    always beware the emporer’s new clothes within the workforce

  40.  

    Is there a representative from the workforce (outside of HR and Comms)? Perhaps they ned their own spokesperson?

  41.  

    A4: Do not retreat into bunker: every day seek new way to communicate what you’re doing to fix it. Never allow a ‘no comment’.

  42.  

    Yes, if a culture issue, you’re foolish to assume you uncovered the only problem in the company.

  43.  

    What tragic about Challenger was groupthink culture and lack of challenge. Same for VW?

  44.  

    these are the times when comms teams can really show their worth

  45.  

    I can see that, think back to the Challenger disaster managers & engineers knew of their issues

  46.  

    I wonder whether there shld be reaction from the workforce – they’ve been let down by leaders and they will be most affected.

  47.  

    A4: Don’t forget internal comms. Make sure your staff are well briefed and know what is expected of them

  48.  

    4 – take control, demonstrate honesty, move quickly, then start to rebuild but only after acknowledging the issue


See what others are talking about "Emily Andrews"


Comments

No comments yet.

Leave a comment