But for now, so long all, until next week. #commschat
Europe's most popular communications, PR
and media conversation
This week's chat
- #CommsChat on differentiation as an environmental charity
- #CommsChat on the CIPR strategy document
- #CommsChat on travel, tourism and the challenges of the Instaholiday
- #CommsChat on flexible working
- #CommsChat on cultivating young talent
Latest CommsBlog
- Why internal comms has a role to play in building positive employee experience
- Mailrooms, the forgotten facility?
- Digital dieting: getting the right balance of tech in our lives
- The impact of GDPR on the PR industry
- Crisis comms, definition and best practice
Tags
- #Comms
- #CommsChat
- agencies
- Awards
- B2B
- brand
- branding
- brands
- CIPR
- communications
- community management
- Content
- crisis
- Crisis Comms
- csr
- customer service
- Data
- Digital
- Diversity
- employee engagement
- engagement
- Events
- ic
- influencers
- Internal comms
- Marketing
- media
- media relations
- Mobile
- November
- October
- online comms
- PR
- PRCA
- qualifications
- reputation
- September
- Social Media
- strategy
- technology
- the future
- Transcript
- video
October 23, 2014 Transcript of #commschat on charities and social media
Autumn rings in two months of now-iconic campaigns that encourage a change in behaviour. #Stoptober promotes healthy living and quitting smoking while #Movember promotes prostate cancer awareness. Last week, #commschat looked at the strategies, effectiveness and outcomes these and other campaigns have had in the past few years.
Highlights include
- @brypieee Don’t piggyback on another campaign that’s clearly for a different charity. More engagement with those participating
- @AliciaCustis target audiences bit better (we’re not all teenagers!) & be careful not to be so frivolous serious issue is undermined
- @stackieb T3 can get lost on twitter. Nature of facebook newsfeed means great exposure and personal investment
- @stackieb I have a love/hate relationship with them. Can c they raise awareness but hate the peer pressure & lack of engagement
- @donnacastle The most successful of these viral campaigns have been started by individuals. Harder for charities to orchestrate
-
We’ll be back next week for a look at the #agencyofthefuture with @PRCA_UK and @DannyWhatmough #commschat
-
That’s all for #commschat. Thanks for sticking with it tonight, I thought it was an interesting hour! #commschat
-
@CommsChat target audiences bit better (we’re not all teenagers!) & be careful not to be so frivolous serious issue is undermined #commschat
-
@CommsChat Don’t piggyback on another campaign that’s clearly for a different charity. More engagement with those participating #commschat
-
@donnacastle @stackieb @CommsChat Yes, true. I think pple have got fed up with seeing pics of poor dogs, etc. #commschat
-
@CommsChat charities are really innovating with social/digital media – they can be an example to private sector! #CommsChat
-
@CommsChat T5, yes, all the time, everyone looks and learns from each other #commschat
-
@AliciaCustis @CommsChat I think you mean ‘grow’ so big rather than ‘take off’!
CommsChat 
Alicia Custis 
Bry Czujko 
Montse Cano 
Donna Castle 
Callum Austin 
Comments
No comments yet.
Leave a comment