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September 23, 2014 Transcript of #commschat on changing employee behaviour
Last week we were joined by chair for CIPR Inside @jenniwheller as we spoke about changing employee behaviour for better business in the run-up to the Annual Internal Communication Conference on 2 October. We discussed the challenges that internal communicators face including the difficulty of proving ROI to senior management.
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@steve_murg A good leader will take time to discover the culture, a bad one will try to impose their ideal!
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@StephenBeynon our internal coms team are my very close advisors on so many things. I really count on their judgement.
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@tompcarney research shows best and most trusted channel is face to face. Comms channels must integrate and support.
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@jenniwheller you have to have a wide range of channels – face to face hard in global orgs
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@TransformSays Understanding employer brand can help bridge the gap between strategy and communications tactics
Read the whole conversation here:
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@CalComms lovely to see you here! #commschat
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@CommsChat thanks. enjoyed my first #commschat
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@guerrillaHR @MmNotes Because they expect people to just do as they’re told? #commschat
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I’m signing off now, but feel free to carry on chatting about #IC! Many thanks to our many wonderful guests from @ciprinside #commschat
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@steve_murg @ciprinside I often see Managers focusing on completing short term actions at the expense of long term engagement #commschat
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@MmNotes great analogy! #commschat
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@sarahrroberts Do you create those yourself? #commschat
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@steve_murg @sarahrroberts @MmNotes Human nature, most definitely #commschat
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@jenniwheller true but often hard to do – like having a loud hailer in a sound proof room at times! #commschat
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@sarahrroberts @alivewithideas @MmNotes in the absence of communication, people always think the worst #commschat
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@sarahrroberts @MmNotes Yes – not a lot of sense in it! So why is it so common?! #commschat
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@MmNotes interested in this. How do they expect their people to deliver things if IC is not high priority? #commschat
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@CommsChat Absolutely. Big culture change takes time and can be tough. Both small & large changes create great places to work. #commschat
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@alivewithideas @MmNotes and yet we all know how terrible a lack of communications can feel, particularly around change #commschat
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@MmNotes @Childrens_Trust Great to hear success stories! Important to take it further throughout org to reinforce the message #commschat
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A common problem for many IC depts @MmNotes Need to show our own successes to get the budgets and time to do more #commschat
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@alivewithideas communication shouldn’t be incidental or accidental!! #commschat
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@MmNotes you have to be persistant and not take things too personally #commschat
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5 min left in #commschat. Before we all sign off, don’t forget to book your place at the @ciprinside conference 2 Oct http://ciprinside.co.uk/conferences/
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@MmNotes A common theme from our recent survey – seems to be a constant battle in many places #commschat
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“@MmNotes: Hardest thing about IC can often be raising it highly enough within an organisation’s agenda #commschat” TRUE THAT!
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@alivewithideas @Childrens_Trust has done this through a new intranet – helping brand values come alive #commschat
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Hardest thing about IC can often be raising it highly enough within an organisation’s agenda #commschat
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Just a few more minutes here on #commschat. Such interesting conversations going on!
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12 Dec, we’re holding Employer Brand Mgmt conf. Great for #IC #HR or those interested in cultural change #commschat http://www.transformmagazine.net/conference/employer-brand-management-conference-12-december/ …
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Orgs that focus on communicating their brand values through different channels see positive results #commschat
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Exactly – how you have an impact on biz obs and make a difference at work – more rewarding & engaging @CalComms #commschat @CommsChat
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@sayr123 @StephenBeynon I think we all go through or have been through those changes – tough for IC #commschat
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We’ve tackled every ‘change’, from inviting staff to understand core business strategy to cleaning mugs at end of meetings… #commschat
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@sayr123 you often get that in a broken business. Front line know first and feel the pain. #commschat
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@steve_murg @CommsChat Agree, measure the action — engagement! I feel engagement indicates success #commschat
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@steve_murg @matthewpartovi @ciprinside @CommsChat agree. Employee engagement is strongly linked to business performance. #commschat
jenniwheller 
Callum Austin 
Steven Murgatroyd 
Matthew Partovi 
Chuck Gose 
Alive With Ideas 
Michelle B 
Rob Bridges 
Alice Allen 
Sarah R Roberts 
CIPR Inside 
Ego Creative 
Gemma McCall 
Transform magazine 
Stephen Beynon 
Christine Oneto 
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