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November 22, 2019 #CommsChat on ethical considerations in political campaigning
For the next #CommsChat we are looking at the ethical conundrums posed by modern day political campaigning. Last week saw the Conservative Campaign HQ use social media to manipulate voter perceptions when it rebadged its Twitter feed as factcheck UK to widespread condemnation. We explore the impact of such tactics on people, trust in politics […]
November 15, 2019 #CommsChat on the aftermath of the Prince Andrew Newsnight interview
Prince Andrew’s interview for Newsnight last week has been described as “nuclear explosion level bad”. The backlash continues today with royal commentators, politicians, campaigners and the general public castigating him for what he said and how he said it. This week CommsChat asks: what damage limitation can and should be done now? We will be […]
November 8, 2019 #CommsChat on diversity in the workplace
Recently, the Guardian reported that Channel 4 would be introducing menopause-friendly workplace changes to support women going through the menopause. Would this work for every company? On Monday, we’ll discuss diversity and inclusion strategy. Topics include: How are diversity and inclusion strategies determined? For businesses just setting out D&I strategies, what should be their first […]
November 4, 2019 #CommsChat on corporate digital communications campaigns
Gaining traction in digital communications becomes more challenging by the day. It is a field in constant movement, but great business results await those who succeed. How do you create an effective digital corporate comms campaign? What changes have we witnessed in digital comms in 2019 and what trends can we anticipate? This week’s #CommsChat […]
October 27, 2019 #CommsChat on a huge week for public affairs
Last week was a hell of a week for public affairs – literally and figuratively. For those of us in the communications business, the Ruth Davidson story has been impossible to ignore as the MSP has been subject to a slew of criticism from trade bodies and national newspapers alike. At the same time, research […]