Transcript

September 19, 2013 #CommsChat with #ShareThisToo authors

This week’s #CommsChat will feature some of the contributors to Share This Too, the latest treatise on social media in PR to hit the printing presses. We’ll be joined by @CIPR_UK, co-editor Rob Brown and more. Take a look at some of the topics below. We’re keeping them intentionally broad to encourage debate on what […]

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September 10, 2013 Transcript of #CommsChat on Digital Impact Awards

Last week, we celebrated the release of the 2013 Digital Impact Awards shortlist with a special, all-digital #CommsChat event. Some highlighted tweets are below. @adamrubins social is more tangible. Listen, respond, evaluate. Mobile yet to find its feet in digital comms  @dellerm we put video to good use for engagement. Tailored videos for each stakeholder website talking […]

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August 20, 2013 Transcript of this week’s #commschat on brand crises and reputation

Last night we discussed the issues facing brands who have suffered serious crises or continue to be involved in scandals. We had a huge number of tweetchat responses to our queries, with contributors discussing brand crisis, the qualities a brand needs to recover, damaged reputation and the importance of internal as well as external comms. […]

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August 13, 2013 Transcript of #CommsChat on corporate engagement

Last week on #commschat, we discussed communicating about a corporate sponsorship or partnership with guest @jackiefast from @slingshot_uk. Contributors discussed engagement, internal comms, social media and more. To find out more about the best corporate engagement projects in the UK, take a look at the Corporate Engagement Awards. Winners for this year’s programme will be […]

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August 6, 2013 Transcript of #CommsChat with Mark Borkowski

Last week on #CommsChat, we spoke with Mark Borkowski about publicity, PR stunts, politics and more. The lively discussion yielded a few gems of advice: @jenandersson1 Effective stunt should act as a ‘spike’ within an overall strategy. A catalyst to support a push towards a comms objective @AllthingsIC A3) Time and expectations have accelerated but critical to […]

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July 30, 2013 Transcript of #commschat on conflict comms

Last week on #CommsChat, we discussed local stakeholder engagement, the social licence to operate and risk assessment in unstable political environments. @AlbanyAssociate shared their thoughts on the matter. Read more on social licence to operate and comprehensive communications. Some highlighted tweets: @albanyassociate Yes, requires power-sharing and openness to negotiation and understanding the other side. Mediators often […]

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July 23, 2013 Transcript of #CommsChat on #royalbaby

Last week’s chat was an eventful one as #commschat was taking place when the official #royalbaby announcement came through. The hour focused on royal comms and the impact of large-scale events on the news cycle. Take a look at some of the highlights of the hour, you know, before the world was told that it’s […]

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July 9, 2013 Transcript of #CommsChat on cross-cultural social media

Last week, we were joined by two speakers from the CIPR’s social media event in London, @twofourseven and @allanschoenberg. They shared their thoughts and experiences working in international, multilingual and multicultural digital communications. Take a look at our highlighted tweets:   @allanschoenberg Q1: Social has accelerated globalization a number of ways: always on communication and local content […]

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July 2, 2013 Transcript of #CommsChat on niche sectors

Last week, @ncardwell led a discussion about communications in niche sectors. The chat explored the challenges that communicators face in these sectors and the way that companies perceive communications. Some highlighted tweets are below.   @ncardwell T1: Comms people bring a fresh perspective but, most importantly, our experience and confidence in communicating to niche sectors @DanielArda A1) […]

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June 25, 2013 Transcript of #CommsChat on video content

Last week’s chat examined the importance of video to brand communications and the use of different social video tools. Some highlighted tweets: @ncardwell Photos convey an end result, videos can show a process. I think this can add to integrity of brand communications? @jarrodwilliams the question should really be, does vine have longevity? video content is essential, […]

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