strategy

Contributors

Brittany Golob

Elettra Scrivo

August 6, 2013 Transcript of #CommsChat with Mark Borkowski

Last week on #CommsChat, we spoke with Mark Borkowski about publicity, PR stunts, politics and more. The lively discussion yielded a few gems of advice: @jenandersson1 Effective stunt should act as a ‘spike’ within an overall strategy. A catalyst to support a push towards a comms objective @AllthingsIC A3) Time and expectations have accelerated but critical to […]

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March 1, 2013 #CommsChat on corporate social media strategy

On Friday, the Holy See’s much lauded foray into social media – the @Pontifex account, deleted all of Pope Bendict XVIs tweets. The Vatican has said that its deletion of the tweets reflects the fact that the papacy is currently vacant. In this week’s #CommsChat we’ll be joined by Sean King (@seancontentking), CEO of Seven, […]

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