Social Media

August 6, 2013 Transcript of #CommsChat with Mark Borkowski

Last week on #CommsChat, we spoke with Mark Borkowski about publicity, PR stunts, politics and more. The lively discussion yielded a few gems of advice: @jenandersson1 Effective stunt should act as a ‘spike’ within an overall strategy. A catalyst to support a push towards a comms objective @AllthingsIC A3) Time and expectations have accelerated but critical to […]

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July 23, 2013 Transcript of #CommsChat on #royalbaby

Last week’s chat was an eventful one as #commschat was taking place when the official #royalbaby announcement came through. The hour focused on royal comms and the impact of large-scale events on the news cycle. Take a look at some of the highlights of the hour, you know, before the world was told that it’s […]

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July 9, 2013 Transcript of #CommsChat on cross-cultural social media

Last week, we were joined by two speakers from the CIPR’s social media event in London, @twofourseven and @allanschoenberg. They shared their thoughts and experiences working in international, multilingual and multicultural digital communications. Take a look at our highlighted tweets:   @allanschoenberg Q1: Social has accelerated globalization a number of ways: always on communication and local content […]

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July 5, 2013 #CommsChat on cross-cultural social media

This week on #CommsChat, we’ll be joined by two CIPR members @twofourseven, an independent social media consultant, and @allanschoenberg, executive director of CME Group who will discuss the issues involved in cross-cultural social media. Some topics we’ll address are here: How has social media accelerated globalization? What do you need to consider if you want […]

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June 25, 2013 Transcript of #CommsChat on video content

Last week’s chat examined the importance of video to brand communications and the use of different social video tools. Some highlighted tweets: @ncardwell Photos convey an end result, videos can show a process. I think this can add to integrity of brand communications? @jarrodwilliams the question should really be, does vine have longevity? video content is essential, […]

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June 24, 2013 #CommsChat on online video content

Last week, Facebook announced that Instagram would feature a new video platform to enable the sharing of 15-second clips. Some may see this as a counter to Twitter’s Vine, others as the gradual take up of video content by social sites, still more as an attempt to monetise the behemoth photo-sharing site. Tonight on #CommsChat […]

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June 13, 2013 #CommsChat on IC with the big yak

On 21 June, 180 internal communications professionals will descend on Richmond to attend the big yak, the IC Crowd‘s first unconference. “The agenda is set by you,” The IC Crowd says, “In true unconference (or free-to-attend conference if you prefer that name) style, you decide what the topics are and we will pull together the […]

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June 11, 2013 Transcript of #CommsChat on blogger outreach

Last week, joined by @hughforth from @theinkybee and @forthmetrics, #CommsChat explored the wide world of blogs. Blogging, as we learned, has a variety of manifestations and can benefit a business in intriguing ways. Check out some of the highlighted tweets from the hour: hughforth 2 Earned media = Trust. Blogs have become a key consumer point of research […]

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June 4, 2013 Transcript of #CommsChat with PR Academy

Last week, Kevin Ruck, the co-founder of the PR Academy (@pracademy), one of the leading PR training and qualifications providers, joined us on #CommsChat. Find out what instructors, PR professionals and current and former students had to say below.   @pracademy More employers are asking, though not always insisting, on a qualification. @PeterMBarrett Specialist, non-mandatory quals (in […]

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May 21, 2013 Transcript of #CommsChat with IoIC

Last week, we were joined by IoIC president, Suzanne Peck. We discussed anything and everything IC and the 22-24 May IoIC annual conference (#IoICBristol13). If you missed out, hear what #CommsChat had to say about the future of internal communications. Some standout tweets: steve_murg The future holds whatever we want it to. Its up to us […]

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