political branding

Contributors

Brittany Golob

Elettra Scrivo

August 6, 2013 Transcript of #CommsChat with Mark Borkowski

Last week on #CommsChat, we spoke with Mark Borkowski about publicity, PR stunts, politics and more. The lively discussion yielded a few gems of advice: @jenandersson1 Effective stunt should act as a ‘spike’ within an overall strategy. A catalyst to support a push towards a comms objective @AllthingsIC A3) Time and expectations have accelerated but critical to […]

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July 23, 2013 Transcript of #CommsChat on #royalbaby

Last week’s chat was an eventful one as #commschat was taking place when the official #royalbaby announcement came through. The hour focused on royal comms and the impact of large-scale events on the news cycle. Take a look at some of the highlights of the hour, you know, before the world was told that it’s […]

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October 11, 2011 Transcript of #CommsChat with Andrew Hawkins, Alex Hilton, and Jonathan Sheppard

On last night’s #CommsChat we were joined by Jonathan Sheppard from Insight Public Affairs and founder of Tory Radio, and Alex Hilton, a Labour blogger who stood for Chelsea and Fulham in the 2010 General Election to discuss political reputations following the 2011 party conferences. The session was moderated by Andrew Hawkins, executive chairman of polling and research consultancy ComRes.

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October 10, 2011 #CommsChat with Andrew Hawkins, Jonathan Sheppard and Alex Hilton

At 8pm on Monday 10 October, #CommsChat will be taking on political reputations in the wake of the 2011 party conferences. As the conferences are replaced in the news cycle by new political stories, our guests will be looking at the reputational fallout for the Conservative and Labour parties, and what the conferences now mean in the UK political system.

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September 13, 2011 Transcript of #CommsChat with Richard Huntington, 12 September

On 12 September, we welcomed Richard Huntington, director of strategy at Saatchi & Saatchi, as our guest host. The topic up for discussion was ‘Brand Cameron’. You can download a full transcript at the bottom of the post, but below are just a few of the tweets that caught our eye.

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September 8, 2011 #CommsChat with Richard Huntington on ‘Brand Cameron’

This Monday’s #CommsChat will be hosted by Richard Huntington, director of strategy at Saatchi & Saatchi. The starting point for the discussion is ‘Brand Cameron’, a brand-new piece of IP.

As conference season gets into gear, we’ll be looking at what’s missing from Cameron’s personal and political brand – where has it gone wrong? And can it be put right?

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