engagement

Contributors

Brittany Golob

Amy Sandys

October 29, 2013 Transcript of #CommsChat on social business

It was quite the hour last week on #CommsChat. We were joined by guest @jaycoopertweets from Bloom. In the midst of an impassioned discussion of social strategy and a look at some examples of consumer-facing social – like last week’s #AskBG initiative – MD of British Gas Business, Stephen Beynon, joined in as well. His […]

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October 24, 2013 #CommsChat on social business

Building a truly social business takes a defined focus on objectives, a thorough strategy and a lot of flexibility, among other things. This week, #CommsChat will be joined by Jay Cooper, COO of Bloom (@jaycoopertweets), who will discuss the perils of social, how to become a social business and social strategy. Topics include: What common strategic and […]

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October 22, 2013 Transcript of #CommsChat on sustainability

Last week, we were joined by Dimitar Vlahov (‏@dvlahov), director of content development for @sustainbrands who discussed the impact of sustainability on business and the upcoming Sustainable Brands conference in London. Some highlights of the hour:  ‏@dvlahov Brand is the soul of a biz, touches & is touched by everything a biz is & does. #Susty is essential quality […]

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September 24, 2013 #CommsChat with Share This Too authors

This week, we were joined by a roster of authors and editors from the Share This Too project. We discussed social media’s role in PR, PR’s role in communications and the ever-changing nature of digital technology. Take a look at some tweets from our compelling hour below:  ‏@AllthingsIC A4) Plus: Adapt, evolve and be open to […]

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September 12, 2013 #CommsChat on branding and financial services

This week, we’ll be joined by @industry_brand from Industry and Duncan from Living Group (@livinggroup) to chat about the implications of the Lloyds/TSB split on brand, customer relations and the future of financial services. This should be a great opportunity to discuss a specific branding case study and a multifaceted, complex sector, a #CommsChat not […]

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September 10, 2013 Transcript of #CommsChat on Digital Impact Awards

Last week, we celebrated the release of the 2013 Digital Impact Awards shortlist with a special, all-digital #CommsChat event. Some highlighted tweets are below. @adamrubins social is more tangible. Listen, respond, evaluate. Mobile yet to find its feet in digital comms  @dellerm we put video to good use for engagement. Tailored videos for each stakeholder website talking […]

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September 9, 2013 #CommsChat on Digital Impact Awards

Communicate magazine has announced its 2013 Digital Impact Awards shortlist. Tonight on #CommsChat, we’ll be joined by some of the shortlisted companies who will discuss the latest in digital communications. Topics include: How have mobile technology and apps changed digital comms? What role does or can video play in communicating with stakeholders or employees? How […]

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August 20, 2013 Transcript of this week’s #commschat on brand crises and reputation

Last night we discussed the issues facing brands who have suffered serious crises or continue to be involved in scandals. We had a huge number of tweetchat responses to our queries, with contributors discussing brand crisis, the qualities a brand needs to recover, damaged reputation and the importance of internal as well as external comms. […]

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August 13, 2013 Transcript of #CommsChat on corporate engagement

Last week on #commschat, we discussed communicating about a corporate sponsorship or partnership with guest @jackiefast from @slingshot_uk. Contributors discussed engagement, internal comms, social media and more. To find out more about the best corporate engagement projects in the UK, take a look at the Corporate Engagement Awards. Winners for this year’s programme will be […]

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August 12, 2013 #CommsChat on corporate engagement

Tonight’s chat will be all about corporate engagement. We’ll be joined by some experts in the field, including @JackieFast from @Slingshot_UK. If your company engages in partnerships, your agency works on the communications or your organisation is often part of a corporate partnership, this is the chat for you. Topics we’ll address:  How do companies […]

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