commonwealth

Contributors

Brittany Golob

Elettra Scrivo

July 24, 2014 #CommsChat on nation branding

The Commonwealth Games is up and running, bringing together the Commonwealth’s best athletes and bringing to light the best of the nations themselves. A lot of talk has surrounded Scotland as a national brand and what the Glasgow-based games will do for it in the run-up to the vote for independence. Yet what is the purpose of […]

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