brands

November 13, 2012 Transcript of #CommsChat with Jeremy from PromoVeritas

On this week’s #CommsChat we ran through the issues related to promotions, competitions and prize draws in the digital world. We were joined by Jeremy from PromoVeritas who fielded questions from tweeters. Did you know that there are regulations governing promotions in different countries? Or that 10 to 50% of Facebook clicks are unverifiable? If you […]

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September 17, 2012 #CommsChat with Richard Millington on community management

Tonight on #CommsChat we’re delighted to bring you a session dedicated to community management – specifically, we’re going to be talking about organic communities and their artificial counterparts. We’ll be joined by Richard Millington, founder of Feverbee, an online community consultancy, who’s worked with the United Nations, the Global Fund, and BAE Systems among others. […]

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August 14, 2012 Transcript of post-olympics #commschat 13 August: This is for everyone?

Last night’s #CommsChat was our first back from the Olympics. We covered brand sponsorship, the impact of the Socialympics and took a look at what is expected from social media in Rio 2016. We were joined by James Endersby from Opinium (@OpiniumResearch), Tony Burgess-Webb from Sociagility (@tbw1) and Wendy Hein from Birkbeck College (@HeinWendy) Here […]

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January 24, 2012 Transcript of CommsChat with Phil Mohr

On Monday we were joined by Phil Mohr from Comufy to discuss social CRM and the switch from broadcast to personal messaging. There has been much discussion about the nature of social CRM, whether it is software, a philosophy or a business strategy. We discussed how CRM in a social media context can be defined and […]

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January 11, 2012 Transcript of CommsChat with James Wilkins

On Monday 9 January, #CommsChat looked at how events can bring brands to life in front of an audience. We were joined by James Wilkins, joint MD at Logistik, which works on comms, events, campaigns and brand experiences for companies such as Natwest, M&S, and Yorkshire Water. Logistik also worked on the experiential campaign behind the […]

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November 22, 2011 Transcript of #CommsChat on Google+ for Businesses and Brands

On Monday, #CommsChat looked at the recently launched Google+ Pages for brands and businesses, with special guests Paul Sutton and Michael Litman. There’s a full transcript for this busy #CommsChat below, and we’ve also pulled out some of our favourite tweets.

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