brands

January 24, 2012 Transcript of CommsChat with Phil Mohr

On Monday we were joined by Phil Mohr from Comufy to discuss social CRM and the switch from broadcast to personal messaging. There has been much discussion about the nature of social CRM, whether it is software, a philosophy or a business strategy. We discussed how CRM in a social media context can be defined and [...]

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January 11, 2012 Transcript of CommsChat with James Wilkins

On Monday 9 January, #CommsChat looked at how events can bring brands to life in front of an audience. We were joined by James Wilkins, joint MD at Logistik, which works on comms, events, campaigns and brand experiences for companies such as Natwest, M&S, and Yorkshire Water. Logistik also worked on the experiential campaign behind the [...]

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November 22, 2011 Transcript of #CommsChat on Google+ for Businesses and Brands

On Monday, #CommsChat looked at the recently launched Google+ Pages for brands and businesses, with special guests Paul Sutton and Michael Litman. There’s a full transcript for this busy #CommsChat below, and we’ve also pulled out some of our favourite tweets.

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