analytics
November 19, 2013 Transcript of #CommsChat with Waggener Edstrom
Last week, we were joined by the GM of Waggener Edstrom UK, Cairbre Sugrue. He shared his insights on content marketing, public relations and social media. Here are some tweets that stood out: @krismikulka4 I agree, I think it’s no longer ok to only push out messaging – customers want to be involved and to collaborate. […]
May 14, 2012 14 May: #CommsChat on communications analytics with Cloud Media Insight and Integrasco
Tonight on #CommsChat we’re previewing a new piece of research, carried out by Communicate magazine and supported by Integrasco, one of the world’s leading specialists in social media monitoring and analytics, and by Cloud Media Insight, the research and evaluation firm. We surveyed communications professionals on how they are using analytics at present, and how […]
January 31, 2012 Transcript of CommsChat with Mike Quinn
On Monday we were joined by Mike Quinn from Adobe to discuss how the ubiquitous blue thumbs up- the ‘like’ button- can be monetised. As rumours abound that Facebook is preparing an IPO, with estimates setting the amount to be raised as high as $10 billion, it seems timely that this week’s #CommsChat focused on the […]
