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March 14, 2019 #CommsChat on video content strategy

Crafting the right content strategy for the use of video requires understanding of the audience, straightforward objectives and creative execution. We’ll be talking video strategy in Monday’s #CommsChat.

Topics include:

  • What should be included in the brief for the development of video content?
  • Should videos be supported with a strategic communications campaign? How?
  • What challenges often arise in the creation of corporate video?
  • How can communicators ensure corporate video is communicating the right messages?
  • What is best practice in video content strategy?
  • What advice can you share with communicators working on video content?

Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Commschat.com on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Brittany via Twitter or email or contact us on Twitter with your ideas.


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