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This week's chat

November 17, 2015 #CommsChat on the value of a comms team

Our guests for the evening, @CommsHero, are going to lead us through a conversation around how communications professionals can demonstrate their value within their organisations, particularly in the social housing sector. Due to major changes in budgets and government policy, communications teams in this sector are affected by reduced headcount, budgets and what can seem like an impossible task as they come under more scrutiny than ever. It is more important than ever for professionals in this sector to prove their value.

Topics up for discussion include:

  • What value do comms teams bring to an organisation?
  • Does your comms function have a seat at the top table?
  • Is digital comms a 9-5 or 24/7 customer facing channel?
  • Big data: What tactics can comms teams use to make the most of data held on their customers?
  • Broadcaster or engager? With access to more free channels, are communicators sending out more messages and having less conversations?
  • How do you make comms the responsibility of everyone in your organisation?

Join us! We tweet from @CommsChat and #CommsChat takes place from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will go up on Tuesday morning. We’d love to hear your suggestions for future topics for #CommsChat – get in touch with Brittany by email or on Twitter if you have any ideas.


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