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This week's chat

June 24, 2019 #CommsChat on storytelling and narrative content

This week on #CommsChat we’ll be looking at storytelling and narrative in corporate content. Topics include:

  • How can companies integrate storytelling into their communications?
  • What aspects of communications best benefit from narrative-driven content?
  • Should companies work in partnership to achieve their content objectives?
  • How can traditional kids brands (Disney, Beano, etc) work with businesses to improve corporate content for families and kids?
  • What challenges are there when crafting storytelling-based content?

Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Brittany via Twitter or email or contact us on Twitter with your ideas.

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