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March 16, 2017 #CommsChat on purpose, profit and internal motivation
This week on #CommsChat, we’re joined by Hubert Grealish, founder and CEO of Gworks Media Works, to talk about how purpose affects profit and the internal motivation of employees. We’ll look at why companies have a purpose, if purpose is necessary and how it enhances the drive and motivation of company staff. We’ll also chat about the gig economy and whether a lack of purpose impacts negatively on employee morale and recruitment.
The topics are:
- Why do companies have a purpose? Is it necessary?
- How can internal motivation impact the achievement of company purpose?
- Does experiencing the ‘gig economy’ impact employee motivation? What’s the effect of this on company purpose?
- Is ‘purpose’ still a relevant metric, compared to increased focus on reputation?
- What steps can companies take to ensure recruitment/retention processes reflect company attitudes?
Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.
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