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This week's chat

January 26, 2015 #CommsChat on gamification in internal comms

This week we’re led by Words&Pictures @EducomWandP as we explore the role game-playing has carved out in the world of internal comms. Here are the topics we’ll be tackling:

  • Gamification in business: fad or fixture?
  • Who responds best to gamification; digital immigrants or natives? (defined here http://bit.ly/1gkyCWZ )
  • How would an organisation know if gamification was right for them?
  • Where does gamification fit in the broader comms mix?
  • How do you ensure uptake/engagement?
  • Generally speaking, what are the three benefits of commercial gamification?
  • Why do you think gamification is successful? Why is it here to stay?

Join us! We tweet from @CommsChat and #CommsChat takes place from 8-9pm UK time – for worldwide times, go here. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will go up on Tuesday morning.

We’d love to hear your suggestions for future topics for #CommsChat – get in touch with Brittany by email or Twitter if you have any ideas.


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