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January 14, 2013 #CommsChat on digital comms in football

This week on #CommsChat, we’ll discuss social media, community engagement and digital communications in football. Last week, Twitter released its #TwitterLeagueTable, ranking the clubs that use social media most effectively.

Don’t miss out on the opportunity to hear from our guests — @AdamHulme86, multimedia officer for Queen’s Park Rangers and @Joe_Ferrari, head of media at Norwich City, on their work in digital comms. Here are some of the topics we’ll address:

  • How do football clubs approach digital communications?
  • Why is it important for a club to have a strong presence on Twitter?
  • Seven of the top 10 most-Tweeted events in Britain were about sport. What opportunity does this present to football comms teams?
  • With a passionate fanbase, what must football clubs be wary of when using social media?
  • What are some innovative ways to use Twitter in sport?

Join us tonight at 8 p.m. to add your thoughts on football clubs and social media.


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