#CommsChat on comms and the Winter Olympics

This week's chat

On Monday, Brittany will be here to discuss the impending Winter Olympics and what the event means for branding and comms. We’ll look at brand engagement with the Olympics, how digital has impacted its communications strategy and what such big events mean for reputation.

The topics are:

  • How can brands engage with events like the Winter Olympics?
  • Has the shift toward digital Games helped encourage more brand engagement?
  • Can the Olympics be leveraged internally? Are there success stories of ‘company Olympics’ or the like?
  • What should the relationship be between the Olympic brand and Paralympic brand?
  • What impact does hosting an Olympics have on a nation’s brand and reputation?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.

 

Transcript of #CommsChat on workforce adaptation and change

This week's chat

On Monday, we welcomed Roger Gorman, founder and CEO of ProFinda, to talk about the future of comms and how communicators can adapt to changes in the industry. We looked at the pressure on modern workplaces, the effect of tech and digital on easing such pressures, and the best ways comms pros can learn about tech developments. We also looked at the increasing mix of generations in the workplace and what comms pros need to know for the future.

 

#CommsChat on workforce adaptation and change

This week's chat

On Monday, we welcome Roger Gorman, founder and CEO of ProFinda, to talk about the future of comms and how communicators can adapt to changes in the industry. We’ll look at the pressure on modern workplaces, the effect of tech and digital on easing such pressures, and the best ways comms pros can learn about tech developments. We’ll also look at the increasing mix of generations in the workplace and what comms pros need to know for the future.

The topics are:

  • What are the pressures on modern-day workplaces? How is internal comms addressing these?
  • How is technology changing workplaces? What should comms pros know about new tech developments?
  • How can internal comms address the different expectations of the generations now in the workplace? E.g. the Millennial, the Baby Boomer
  • How might workplaces change in the future? How can comms prepare for this?
  • What other steps can comms professionals take to future-proof their workplaces?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.

 

Transcript of #CommsChat on corporate podcasts

This week's chat

 

#CommsChat on corporate podcasts

This week's chat

On Monday, we welcome Russell Goldsmith, founder of Audere Communications and founder and presenter of cuitepodcast, to talk about podcasting and audio for communicators. We’ll look at what podcasting and audio can bring to your brand, how best to get involved and how to measure the ROI of podcasts. We’ll also discuss the best podcasts for communicators to listen to.

The topics are:

  • Why are corporate podcasts important? Can audio help drive corporate innovation?
  • What can podcasts bring to comms? How can they complement other comms channels?
  • Why should your company begin a podcast? What’s the best way for brands to get involved?
  • How can the ROI be measured?
  • Which podcasts should PR/comms professionals be listening to?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.

 

Transcript of #CommsChat on PR and comms in 2018

This week's chat

 

#CommsChat on PR and comms in 2018

This week's chat

This week on #CommsChat we’re looking ahead to 2018 and what it might bring for the PR and communications profession. We’ll look at challenges facing workplaces in terms of recruitment and retention, how digital skills will adapt and change to a new environment, and how the previously London-centric comms bubble is being challenged. Follow @CommsChat on Twitter and use the hashtag #CommsChat to get involved.

The topics are:

  • What challenges will recruiters and jobseekers face entering and progressing in comms in 2018?
  • Will the value of qualifications rise as the workforce becomes increasingly intergenerational?
  • Which digital skills will become more valuable over 2018?
  • How might communicators make better use of online platforms, e.g. Livestream?
  • How can regional PR challenge the London-centric comms bubble?
  • What was your biggest achievement of 2017?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.