Transcript of #CommsChat on trends, ideas and changes in 2017

This week's chat

This week on #CommsChat we were joined by Ella Minty and Francis Ingham for a retrospective look at 2017. We asked about the biggest changes, what practitioners can learn from 2017’s biggest stories and the forms change might take in 2018. We examined ethics and PR, trade associations and crisis comms, reputation and much more. Follow @CommsChat on Twitter and use the hashtag #CommsChat to get involved.

 

#CommsChat on trends, ideas and changes in 2017

This week's chat

This week on #CommsChat we’re joined by Ella Minty for a retrospective look at 2017. We’ll ask what the biggest changes were, what practitioners can learn from 2017’s biggest stories and what forms change might take in 2018. We’ll examine ethics and PR, trade associations and crisis comms, reputation and much more. Follow @CommsChat on Twitter and use the hashtag #CommsChat to get involved.

The topics are:

  • What have you learnt from 2017? Where have the biggest improvements been made?
  • What ethical lessons can the comms industry take from 2017?
  • Why has trust in institutions diminished? What can the industry do to regain it?
  • How will the comms industry be impacted by major change, e.g. Brexit, GDPR?
  • What do you hope, or predict, for 2018?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.

 

Transcript of #CommsChat on client/agency relations

This week's chat

This week on #CommsChat we discussed client/agency relationships. Looking closely at the factors that contribute to the dynamic, we explored its impact across communications, from varying workloads to fraught and difficult tie-ins. We asked what it’s like working on both sides of the industry, and what it takes to create and maintain harmony across differing briefs and a changing

 

#CommsChat on client/agency relations

This week's chat

This week on #CommsChat we’ll be discussing client/agency relationships. Looking closely at the factors that contribute to the dynamic, we explore its impact across communications, from varying workloads to fraught and difficult tie-ins. We’ll ask what it’s like working on both sides of the industry, and what it takes to create and maintain harmony across differing briefs and a changing communications landscape. Follow @CommsChat on Twitter and use the hashtag #CommsChat to get involved.

The topics are:

  • What defines a good client/agency relationship?
  • What factors enable a smooth and fair pitching process?
  • How do you deal with client/agency friction during a project?
  • When is it the right time to terminate a difficult relationship?
  • How can you maximise communication channels between client/agency relations?

    Join us! We tweet from @CommsChat and #CommsChat takes place every Monday, from 8-9pm GMT. Anyone can take part in the discussion – simply follow the hashtag here or on Twitter. If you can’t make the chat or would like to revisit it, a transcript will be posted to Storify on Tuesday morning. We’d love to hear your suggestions for future topics – please get in touch with Amy at amy.sandys@communicatemagazine.co.uk or contact us on Twitter with any ideas.